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PAGE 4 / NATIONAL CLOTHESLINE / DECEMBER, 2020
                                                          National                                                              A national newspaper




                                                         Clothesline                                                 for drycleaners and launderers
                                                                                                                                      December, 2020
                                                                                                                                 Volume 62 Number 3




          Even as Clean is postponed, cleaners gather virtually



               Even by 2020’s standards, November was a strange time for the drycleaning   As economist Kuehl pointed out, there’s about 75% support among the markets
          industry. During the second week of the month, cleaners witnessed two historic  and economists that there will be solid economic growth in the U.S. in 2021.
          “firsts.” On the good news front, the North East Fabricare Association, the South   It doesn’t hurt matters that there has been significant headway on the vaccine
          Eastern Fabricare  Association, and the Pennsylvania and Delaware Cleaners  front. Recently, Pfizer announced that its vaccine is safe and 95% effective with no
          Association hosted the first-ever Fall Fest EXPO online, which proved to be an  serious side effects following the culmination of its Phase 3 trial. Meanwhile, Moderna
          enormous success.  The event included over 20 hours of Clean Show-caliber  achieved similar success, achieving 94.5% effectiveness in a 30,000-patient study.
          programming that was as informative as it was ambitious — and it’s a good sign that   During Fall Fest, Kuehl noted what we can expect soon: “The expectation is that
          the industry is responding to adversity.                                 we will probably see vaccine distribution maybe as early as December, certainly by the
               But, being 2020, it can’t all be good news. Even while cleaners broke ground  first of the year. The expectation beyond that is the first group of recipients will be in
          with an impressive virtual trade show, Messe Frankfurt announced that it had made the  the medical profession or first responders. Then, it will be the high risk population —
          difficult decision to postpone the Clean Show for the first time since its inception in  those who are elderly or have underlying conditions. After that is where we don’t have
          the mid-1970s.                                                           a clue. It’s kind of like a free-for-all.”
               The Clean Show has been pushed back until the summer of 2022, and, for the   It’s easy to imagine life opening back up again soon beyond that, whenever that
          time being anyway, will now take place on even-numbered years.           ends up being. Until then, though, the drycleaning industry is in the process of
               Both major events — postponing Clean and hosting Fall Fest EXPO — were the  undergoing widespread renovations. As DLI Executive Director Mary Scalco predicts:
          direct products of a pandemic that has turned 2020 into “the year of living  “I think those who survive this will be well-heeled to do what they need to do.”
          dangerously” (as coined by economist and Fall Fest speaker Chris Kuehl, who   While the Clean Show seems like a long way away, cleaners aren’t exactly
          borrowed it from the 1982 film with Mel Gibson and Sigourney Weaver).    content to sit around and wait for it. It is good to see so many who are actively
               Messe Frankfurt pondered for months about the fate of the show, discussing the  attending informational webinars and networking meetings online — eager to tap into
          matter with all five collaborating associations (ALM, CLA, TRSA, TCATA and DLI),  new markets, fully use their POS system’s marketing capabilities, expand delivery and
          exhibitors, and health and city officials.  The postponement became inevitable in  other convenient services, cust costs and evolve into a much stronger business.
          November, however, as the number of COVID-19 cases in America skyrocketed. Over   There is no sign of that slowing down, either, as the Fall Fest EXPO committee
          one million new cases were reported in one week, bringing our nation’s totals to over  already intends for a Spring Fest EXPO from April 14-16, 2021, and a second Fall Fest
          11 million altogether with over 250,000 casualties.                      EXPO during the weeks of Nov. 1-12, 2021. Meanwhile, DLI members can zoom into
               It’s hard to fault anyone for making a decision based on safety concerns, and  weekly networking meetings and a multitude of new special online events this month
          those concerns seem more than justified as COVID cases are rising fast in the vast  (go to our site at https://nationalclothesline.com/dateline for a full list).
          majority of the states. Still, it’s also hard to be patient and wait another year for the   On top of that,  America’s Best Cleaners continues to offers its informative
          Clean Show when an extreme amount of patience has been required for most of this  Leadership Forum series free to cleaners on the second Wednesday of each month at 4
          year. But, this is the world we live in right now and until COVID-19 can be controlled,  p.m. EST., drawing together various cleaners and allied trades leaders to discuss best
          the future will continue to include lockdowns, restrictions and other logistical and  practices and issues facing the industry. Finally, we would like to invite you to our own
          economic complications.  That doesn’t mean things are hopeless, though. If you  upcoming webinar that we are hosting with EnviroForensics on Dec. 9. It is free to the
          attended the Fall Fest EXPO, you already have reason to believe that there will be  public and will help guide cleaners through the selling/buying real estate process and
          economic growth next year (it may come on top of the economic fallout of a recession,  Environmental Site Assessments. For more information and to register, go online to:
          but at least it will be moving in the right direction).                  http://go.enviroforensics.com/NationalClothesline.

                  Contents





                      News & Features                                                           Columns



            6    Wolves at the door After Ben Combs convinced his                        Don Desrosiers He might have to wear a mask this
                 wife Mary that buying a cleaners was a good idea, it wasn’t 8
                                                                                         year, but Santa has a big shirt department wishlist to fill

           12    SCAQMD perc ban approaches Four Californian                       10    Frank Kollman A shift in the presidency could mean
                 counties will soon ban perc drycleaning entirely
                                                                                         a shift to more labor regulations in 2021
                     Departments
                                                                                   16    Bruce Grossman With the right tools and knowledge,
                                                                                         you can pump life back into your boiler’s pump
                    26     Classified advertising
                                                                                   20    James Peuster There are three sides to every good
                                                                                         decision: the cost, the time and the expectation
                        Be sure to check out our new website,
             www.nationalclothesline.com, for additional coverage and                    Dan Eisen Digestion is a method of stain removal that
                         news from the drycleaning industry.                       22    relies on the use of enzymes

                       BPS                                        Carol Memberg                      erated by any national or regional trade association.
                                                                                                      NATIONAL CLOTHESLINE is not owned or op-
                                                                    PUBLISHER

                                                                                                     Advertisers are solely responsible for statements
                                                                      EdITOR
                                                                    Chris Pollay
                communications                             [email protected]             made in their advertising.
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